Our Core Values

Hard work is central to our goals.
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INTEGRITY

Our adherence to the highest ethical standards means that we are unfailingly honest. We are accountable for everything we provide and are consistently fair to all of our stakeholders.

We are committed to honest, transparent, high ethical standards & strong moral principles in every aspect of our business.

DILIGENCE

Hard work is central to our goals. We value and reward the efforts of our employees.

COMMUNICATION

Because we’re strongest as a unified, national wide team, we value communication and cooperation. The only real success is that which comes with teamwork.

RESPECT

We believe in the worth of all of our individual customers, employees, and other stakeholders. We treat all people with the greatest respect and dignity.

QUALITY

In every aspect of our business, only the best is acceptable – and the best can always be better. Delivering quality products and service is the responsibility of every Brand Tyre Shoppe employee.

CREATIVITY

Because we know that the best can always be better, we encourage creativity among our employees.

We are always open to ideas and new solutions.

IMPROVEMENT

Our quest for quality leads us to focus on continuous improvement. We invest in our future through education, training, and innovation.

SERVICE

Our responsibility as a corporate citizen guides our decisions. We actively contribute to the world around us.

COMMITMENT

We are passionate & committed to accomplish our organization’s mission through our passion & wholehearted dedication.

TEAM WORK

Attaining goals collectively and collaboratively.

MERITOCRACY

Performance gets differentiated, recognized and rewarded in an apolitical environment.

PASSION

High energy and self-motivated with a positive attitude towards passion.